DAVID CLAPPER
Marketing Strategist & Brand Builder
From launching major Atlanta radio stations to building successful small businesses, I bridge the gap between corporate strategy and entrepreneurial execution.

EXPERTISE
Core Competencies
- Brand Strategy & Identity
- Digital Marketing & SEO
- Web Design & UX
- Content Strategy
- Media Buying & Planning
- AI Implementation
Tools & Tech
Adobe Creative SuiteFigmaGoogle AnalyticsWordPressReactHubSpotMailchimpManusPerplexityOpus 4.6Podium
Education
Bachelor of Arts
Mass Communication / Media Studies
PROFESSIONAL JOURNEY
Founder & Owner
|Fifth Chair Marketing & Design 2025 - Present
Newnan, GA
Bringing 'Big Brand Strategy' to small businesses. Specializing in brand identity, web design, and marketing execution for local enterprises.
- Launched successful rebrands for local businesses like CIG Consulting and 360 Construction.
- Developed 'Brand Build Kits' to make professional branding accessible to startups.
- Providing AI education and implementation to modernize small business workflows.
- Authored the 'Big Brand Strategy' guide for small business owners.
Partner, Strategic Marketing & Client Relations
|Taptico Solutions 2024 - Present
Atlanta, GA
Leading client services and strategic marketing for a boutique consultancy focused on high-growth, service-driven companies. Driving AI adoption and workflow automation.
- Spearheading the 'Dave Learns AI' initiative to educate businesses on practical AI tools.
- Developing automated marketing workflows for client scalability.
- Partnering with founders to align brand strategy with operational efficiency.
Founder
|Scamper RV Rentals 2016 - Present
Atlanta & McDonough, GA
Built a premier RV rental brand from the ground up, scaling from a single van to a diverse fleet.
- Created the 'Roam Free. Live Wild.' brand identity.
- Built a custom digital booking platform and fleet management system.
- Achieved 5-star reputation across Google, Yelp, and Facebook.
Director of Marketing
|Cox Media Group (97.1 The River) 2006 - 2016
Atlanta, GA
Led marketing strategy for one of Atlanta's most successful radio launches.
- Spearheaded the launch marketing for 97.1 The River (WSRV), establishing it as a market leader.
- Managed multi-million dollar marketing budgets and cross-channel campaigns.
- Oversaw brand strategy for B98.5 FM and WSB Radio, driving listener engagement and ratings.