DAVID CLAPPER

Marketing Strategist & Brand Builder

From launching major Atlanta radio stations to building successful small businesses, I bridge the gap between corporate strategy and entrepreneurial execution.

David Clapper

EXPERTISE

Core Competencies

  • Brand Strategy & Identity
  • Digital Marketing & SEO
  • Web Design & UX
  • Content Strategy
  • Media Buying & Planning
  • AI Implementation

Tools & Tech

Adobe Creative SuiteFigmaGoogle AnalyticsWordPressReactHubSpotMailchimpManusPerplexityOpus 4.6Podium

Education

Bachelor of Arts
Mass Communication / Media Studies

PROFESSIONAL JOURNEY

Founder & Owner

Fifth Chair Marketing & Design
2025 - Present
Newnan, GA

Bringing 'Big Brand Strategy' to small businesses. Specializing in brand identity, web design, and marketing execution for local enterprises.

  • Launched successful rebrands for local businesses like CIG Consulting and 360 Construction.
  • Developed 'Brand Build Kits' to make professional branding accessible to startups.
  • Providing AI education and implementation to modernize small business workflows.
  • Authored the 'Big Brand Strategy' guide for small business owners.

Partner, Strategic Marketing & Client Relations

Taptico Solutions
2024 - Present
Atlanta, GA

Leading client services and strategic marketing for a boutique consultancy focused on high-growth, service-driven companies. Driving AI adoption and workflow automation.

  • Spearheading the 'Dave Learns AI' initiative to educate businesses on practical AI tools.
  • Developing automated marketing workflows for client scalability.
  • Partnering with founders to align brand strategy with operational efficiency.

Founder

Scamper RV Rentals
2016 - Present
Atlanta & McDonough, GA

Built a premier RV rental brand from the ground up, scaling from a single van to a diverse fleet.

  • Created the 'Roam Free. Live Wild.' brand identity.
  • Built a custom digital booking platform and fleet management system.
  • Achieved 5-star reputation across Google, Yelp, and Facebook.

Director of Marketing

Cox Media Group (97.1 The River)
2006 - 2016
Atlanta, GA

Led marketing strategy for one of Atlanta's most successful radio launches.

  • Spearheaded the launch marketing for 97.1 The River (WSRV), establishing it as a market leader.
  • Managed multi-million dollar marketing budgets and cross-channel campaigns.
  • Oversaw brand strategy for B98.5 FM and WSB Radio, driving listener engagement and ratings.